Thai Twist on Ice Bucket: Rice Bucket Challenge

A quick glance at social media, and you’ll find the “Ice Bucket Challenge” spreading like wildfire. Ostensibly, it’s meant to raise money and awareness for ALS, a debilitating disease. Meanwhile, Thais (and Indians) have made the “Ice Bucket Challenge” their own by making the “Rice Bucket Challenge” to give away a bucket of rice to a family in need. Check it out!